Predictive analysis for commerce and tourism in Italy
XCC for Mastercard Mastercard has developed a Salesforce solution that analyzes the trends of commerce and tourism in Italy. By utilizing Mastercard data, the analysis allows for the identification of behaviors, prediction of future trends, and monitoring of tourist and commercial flows.
MAIN GOALS
- Machine Learning
- Territorial analysis
- Innovative solution
DESCRIPTION
XCC and Mastercard have joined forces to develop a technological solution based on Salesforce's Analytics CRM platform, which allows analyzing the trends of commerce and tourism in Italy using the data from Mastercard's database to identify behaviors and predict future trends.
The data analysis will provide valuable insights for business planning and enable the application of Machine Learning techniques to forecast future market trends. Furthermore, detailed territorial analysis will help understand the tourist and commercial flows in different locations. The collaboration between XCC and Mastercard offers an innovative solution to enhance the understanding and utilization of data in the commerce and tourism sector in Italy.
